Analysis of the precise marketing system’s construction

唐旭东; 张海峰

doi:10.13992/j.cnki.tetas.2011.02.014

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Analysis of the precise marketing system’s construction

更新时间：2026-04-20

- Analysis of the precise marketing system’s construction
- Vol. 24, Issue 2, Pages: 77-80(2011)
- 作者机构：
  
  中国移动通信集团设计院有限公司
- 作者简介：
- 基金信息：
- DOI：10.13992/j.cnki.tetas.2011.02.014
  CLC： TN915.09
- Published：2011
- 稿件说明：
移动端阅览
[1]唐旭东,张海峰.精准营销系统的构建策略[J].电信工程技术与标准化,2011,24(02):77-80.

唐旭东, 张海峰. Analysis of the precise marketing system’s construction[J]. 2011, 24(2): 77-80.
[1]唐旭东,张海峰.精准营销系统的构建策略[J].电信工程技术与标准化,2011,24(02):77-80. DOI： 10.13992/j.cnki.tetas.2011.02.014.

唐旭东, 张海峰. Analysis of the precise marketing system’s construction[J]. 2011, 24(2): 77-80. DOI： 10.13992/j.cnki.tetas.2011.02.014.

摘要

本文首先介绍了电信运营商进行精准营销系统构建的意义

接着对系统的构建思路和关键技术进行了重点阐述

最后分析并列举了构建精准营销系统的一些应用前景。

Abstract

The precise marketing of telecommunication operator has been introduced in this paper.Architecture and key technologies of precise marketing system have also been described.Finally

several application scenarios of precise marketing have been analyzed in this paper.

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