Currently micro-channel

Internet TV as the representative of OTT business booming

for voice

SMS and other traditional telecom services caused a huge impact

pipeline operators are more and more obvious sense of crisis. In this paper

we should seek out carriers and OTT service providers competing relations

the establishment and OTT service providers to achieve a win-win healthy business model

and OTT business cooperation model and the strategic choice OTT business strikes were some discussions.